Value Proposition Design How to Create Products and Services Customers Want Strategyzer

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Người bán: Alexander Osterwalder
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Get started creating compelling products and services your customers want to buy Stress-test your prototypes before testing your ideas Prototype possibilities to cheaply explore ideas and end the ''blah blah blah" sessions Design tests, experiment with customers, and translate data into learnings Read more Learn best practices from concrete examples of business model transformation Assess your skills to create products and services people want Use the online companion to design your Value Proposition and download tools, templates, and resources corresponding with different concepts in the book Read more Ready to reinvent your organization? Get inspired with the uniquely visual, always innovative Strategyzer series: Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers Business Model Generation teaches you how to systematically understand, design, and differentiate your business model. Value Proposition Design: How to Create Products and Services Customers Want Value Proposition Design helps you tackle a core challenge of every business—creating compelling products and services customers want to buy. Testing Business Ideas: A Field Guide for Rapid Experimentation Testing Business Ideas explains how to increase the success of any venture by providing a practical guide to rapid experimentation. The Invincible Company: How to Constantly Reinvent Your Organization The Invincible Company shows how any organization can become unstoppable by managing a portfolio of existing businesses and by simultaneously exploring a pipeline of potential new growth engines. Read more